... Martin Hauser- Summa Healthcare

... the second in a series of portraits of business leaders of Akron, Ohio. This was the shot that helped
to explain to the other VIP's why I needed to shoot them 'in studio'. Marty runs the insurance division of the huge conglomerate that is Summa Health Care. Since I've done a lot of research on 1940's and 50's advertising, it was easy to pull inspiration from the dramatic insurance advertising of that era. My 
biggest mistake was not spraying him with a little water. It took hours to photo-shop the rain onto that trench-coat!